Step into the future of property marketing with the Property AI Report (PAIR), hosted by Mal McCallion, a 25-year industry veteran who helped launch both Zoopla and Primelocation and Matt Goddard, ex-Foxtons agent and proptech legend via Reapit and many others.
Each week, gain cutting-edge insights on the property market, AI and PropTech, plus an exclusive AI Tool of the Week that promises to boost your market share, revenue, or productivity – ensuring you stay ahead in the rapidly evolving world of UK estate agency.
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Property AI Report — Weekly Property and AI News Roundup
Mal McCallion and Matt Goddard cover a packed week of property news and AI launches, focusing on what matters for agents, portals, and proptech operators. The episode ranges from Purplebricks’ latest funding and HMRC story to new AI models, personal agents, voice tools, and the direction of regulation and licensing in the UK property market.The hosts explore major industry shifts, the growing role of vendor-paid advertising, and how to assess AI tools by benchmark, use case, and workflow—not hype.
Key topics
Purplebricks faces fresh scrutiny after a report about an HMRC winding-up order, followed by a denial and renewed focus on its financial position.
The business has reportedly received another £34 million lifeline from Sir Charles Dunstone.
Purplebricks’ accounts were still overdue at the time of the discussion, including filings for the year ending March 2025. The delay was attributed to a new CFO appointment.
REA Group has taken a 35% stake in Daft, the major Irish property portal—a move the hosts connect to the rise of vendor-paid advertising.
Vendor-paid advertising could signal a major shift in portal revenue models, with sellers funding marketing directly, as is common in Australia.
The UK government has confirmed plans for mandatory licensing for agents. The hosts discuss how regulation might target rogue operators without unfairly burdening reputable lettings businesses.
A 2.5% Help to Buy-style initiative is discussed as a possible stimulus in a flat, cautious market.
The episode covers new AI model releases and the trend toward more capable intelligence becoming available at lower cost.
Model personality is emerging as a form of user experience, including why some users switched away from Opus 5.
Personal agents are developing into lightweight task runners for inbox curation, LinkedIn triage, shopping, and other repeatable jobs.
As AI systems become more capable and autonomous, the hosts consider calls from AI leaders for coordination and regulation.
11Labs v4 is part of the broader voice AI wave. The hosts argue that good architecture matters more than simply plugging in a voice API.
The practical tool of the week: use voice input with large language models, especially for brain dumps and drafting.
Timestamps
00:00 — Weekly intro and episode overview 00:52 — Purplebricks winding-up order story and the HMRC confusion 01:22 — Another £34 million lifeline for Purplebricks 02:44 — Overdue accounts and the new CFO explanation 03:13 — REA Group buys into Daft in Ireland 04:12 — Why vendor-paid advertising matters for portals 05:35 — Portals, revenue diversification, and charging consumers more 06:33 — Mandatory licensing for agents announced 08:22 — Why regulation is welcome, but blanket industry bashing is not 08:51 — The 2.5% Help to Buy-style initiative 09:45 — Major AI releases and the pace of model launches 10:12 — ChatGPT 6, Sol, Luna, and cheaper intelligence 11:05 — Why model personality is becoming the new UX 12:28 — Anthropic’s focus on consistency and model personality 13:21 — Personal benchmarks for choosing the right AI tool 14:17 — Testing models against property-writing tasks 15:15 — Transition into personal agents 15:44 — What personal agents are and how they differ from workhorse models 16:39 — Using agents to manage LinkedIn and inbox noise 17:36 — OpenClaus, Grokbot, and the trade-off between flexibility and convenience 18:34 — Practical use cases like shopping and scheduled tasks 20:29 — AI safety concerns from the AI “godfathers” 21:24 — 11Labs v4 and the rise of usable voice AI 22:21 — Why shallow AI voice integrations fail 23:15 — Architecture, latency, and the uncanny valley problem 24:14 — Meta Connect, Muse, and Zuckerberg’s latest AI push 25:33 — The week’s practical tool: use voice input instead of typing 26:02 — Wrap-up and closing remarks
Notable quotes
“Intelligence is getting better and is getting cheaper.”
“The personality of the model is actually the new UX.”
“Start using voice rather than trying to type everything.”
Hi everybody and welcome to the Property AI Report. This is your weekly digest of all things property and AI, brought to you by me, Mal McCannion, and my good friend and co-host who is live next to me, Matt Goddard. How are you, Matt? I'm great. I bumped into a really random guy in Swansea dock this morning. Were you stalking me?
SPEAKER_01
It was a little bizarre.
SPEAKER_00
It was, yes. It was a very bizarre. It was like going for a little jog with Keely Hotkinson. Thank you. But yes, no, we are here in Swansea. We've got uh some meetings and stuff like that coming up. But um yes, we should really crack on um and talk about our property news. All right, it's been a busy old week. Um we wanted to start with um one of our favourite topics, which is purple bricks. So there's the interesting kind of negative side. So post went out from um somebody who basically spotted that HMRC had submitted a winding up order for purple bricks. Purple bricks then came back and said, um actually that was uh that was an accident on behalf of HMRC, to which um the the person, a guy called Dan Needle, and basically replied that essentially the HMRC doesn't often make mistakes, and this would be the first time it ever had accidentally served a winding up order. So uh Matt, the the kind of bones of this seem to be a little bit um conflicted, don't they?
SPEAKER_01
So I think you love this, don't you? It's right into your wheelhouse. Purple bricks and portals are your your double peak. That's um go to. And obviously any any attention it brings in, there's been lots of changes happening. The Bruce Brothers going back in, the the move over from Strike, and um you regularly seem to make the point that Charles Dunstan just throws money into the problem when there's uh when when when there's issues. And I think the the knock-on from this is that there's been another 34 million pound lifeline.
SPEAKER_00
And and yeah, so so so that's another I mean uh when it went pop and and sold for a quid, it had taken in 197 million from investors around um around about in the city and so on. Um so another 34 million um coming in from Sir Charles Dunstan. And yeah, the the thing that I find really fascinating about this is as you say, the Bruce Brothers have gone back in. So you know, that they've been there for a good few months now, six months or so. Um and this accident has happened where you know they nearly got struck off. Um and then this 34 million has come in to kind of save them. But but Charles Dunstan is on record as saying that he wants to destroy the estate agency industry. And it's just it's it's almost this like one man kind of absolute mission that he's he's not given up on. And it's like, are you really sure this is gonna be worth another 34 million pounds? But they've got it now, so you know everybody strap in. I'm sure that there's gonna be some some advertising coming along, I imagine. More than likely.
SPEAKER_01
I think in amongst all of this as well, at least as of Monday, uh when various news articles broke, the the Public Brick's accounts were still overdue and um they're overdue to file the accounts for the year ending March 2025. They also blame this on the appointment of the new CFO. Um I don't know if the new CFO had forgotten to file the accounts from before he was there, or is that how it's worse? Um but uh they say they will be filing the the accounts. So that's that's great news.
SPEAKER_00
That's reassuring. Yeah, absolutely. Um so yeah, it's gonna be interesting to see how um see what that actually shows up as well. All right, next up, um interesting news from down under. Um REA Group, um who once upon a time, two years ago, tried to buy right move for six point four billion, has come back over to the British Isles and um taken a 35% stake in essentially the right move of Ireland, which is um which is Daft. Um but uh but yes, um again, I mean, what do you think they're up to?
SPEAKER_01
I think the interesting time in with this one, and apart from your two very interesting accents during that sort of uh monologue was uh was the fact that I think it was last year, but certainly in the last few months, Daft, which is owned by Distilled and Eamon who runs it there, that they brought in vendor paid advertising or VPA, which is a very Australian turn of business. I think the only other bit in Europe, because obviously Republic of Ireland is still in Europe, um, is Sweden has started doing vendor paid advertising as well. That's it. And so the I think the the the line up between those two, uh someone said, Oh, you know, it's got um it's got a footprint in the the British Isles, as you just rightly said, rather than Britain. Whether they've seen the opportunity to to hook onto that vendor paid advertising to to like sort of start to look at their other offerings and how that might cross over into DAFT. And they're not just property either, are they? Distilled, it's uh it's a range of classics. Yeah, no, that's right.
SPEAKER_00
Um so yeah, I think like like you say, that this whole vendor paid advertising. So with vendor paid advertising, essentially um the seller of the property has to put aside and give to the agent a chunk of cash to spend on um on marketing. Um over in Australia, this is amazing, and I think they're put stuff like that.
SPEAKER_01
But one and a half percent. Yeah, it's one and a half percent of the fees normally. Like we had uh Dan White, who's the CEO of Ray Whiteover, and he was amazed that we were only charging one one and a half percent to sell a property.
SPEAKER_00
It's like that's what we get from the vendor to advertise. Yeah, and then there's the fee on toc. So yeah, it is so it it it's a it's an interesting additional business model, additional revenue stream. But obviously the portal, this portal in particular, but also portals plural, um, out there are all looking around and trying to work out, you know, how do we diversify our revenue streams? Because, you know, they've ground estate agents into the dust so much there's not a lot left in there. And so that that they're kind of looking around and actually going direct to consumers and getting consumers to pay a premium for premium listings and all that sort of stuff on the uh on the portals is is very much a kind of hot topic. So gonna be interesting. That and and this was the theory behind why they would why they wanted Swite Wright move in the first place, was they they thought they could see that the UK market would be able to sustain this vendor paid because the fees were so low that essentially consumers were getting a lot for very little, so why don't you try and charge them some more for the uh for the privilege of selling their their property? So gonna be interesting. Um obviously RBA Group has also got an interesting J over here in the UK. So they're kind of um yeah, playing a lot of uh a lot of different uh a lot of different roles. Um but gonna be interesting to see if that 35% that they've acquired in DAFT as they roll vent to paid advertising out more, whether that grows, and uh I suspect that it will. Alright, next up on our property news, let's go dive into some some regulatory stuff because we kind of have to. So the government has confirmed this week at the Labour Party conference that they um will bring in mandatory licensing for agents. Did you see Angela Rayner? Property bar?
SPEAKER_01
No particular one. No, I didn't see. I've I've seen various questions and comments about how much she was paid to attend property mark only, so then sort of put the knife in on this. I actually think that was sensationalism. It was um if you read uh into what she actually said, I think it's more a case of the rogue people who let properties rather than letting agents. And so those in the old days it'd be maybe the newspaper article in the shop window, or the you know, the clippings, or people who I thought about to when I lived in Leeds and that they tried to take your deposit just because they could. Right a fee. Yeah, you couldn't clean the properties, though it wasn't clean when we moved in, but well, tough. It's our deposit. And that's the way landlords were before 2007, right?
SPEAKER_00
But but this is it, it did feel very much like she was casting up some kind of like you know, straw man from you know deep in the dark past. Is that really why it's like for you?
SPEAKER_01
That's what it's like. And it's it's a point I made. I know I banged on about this a couple of times recently, but I met with the Department of whatever it is, housing and such like recently. Exactly. And and the point of um sort of really targeting what they're doing is trying to target those one those landlords who are rogue and are badly conditioned and really turn over the tenants and that sort of situation. But they forget that nearly 50% of the the rentals are done by reputable lessons agents and all these things they're doing for one. It's like a huge whacking grateful hammer to smash a walnut. Exactly. Um, people who follow it uh are are gonna take more cost and more administration, right? But in and that all this said, the the announcement of mandatory licence and the training qualifications, all that sort of stuff. Uh, whilst it's a coming soon tax pledge, it's gotta be a good thing.
SPEAKER_00
Exactly. I think the the industry, from a regulatory point of view, having licensing and and that sort of thing, I think is is is fine. I just think some of the noise around it, you know, the kind of continual sort of you know bashing of uh of of the estate and noting aids industry is just so so 2000 and I don't know, four or whatever. Anyway, um so that's coming, as we know, and then you know, kind of as um a part of that that the government has also announced um 2.5% um kind of help to buy um reheat, basically. Um and that's coming down the track, which we think is probably good news. Always is. Yeah, yeah, yeah. So you know, anything that kind of stimulates the market, it's been a bit it's been a bit flat, hasn't it? Um but yes, hopefully what it also means is that there's going to be no sort of negative stuff coming out of the budget because you know it's Jesus, it's been the last two years. Everybody's been waiting for some kind of misery to come. So uh so yes, but I'll be, you know, Andy Burnham's all very cheerful, sports Everton. So you know.
SPEAKER_01
Yeah, and so does Mark Carney, Canadian MPs, PM, sorry. But um I think uh all that aside and positive noises, like we're calling them to quite a tough market, aren't we? So it's um it's the news and commentary might be slightly positive. A lot of people are battling down the hatch at the moment. Yeah, but yeah.
SPEAKER_00
All right, that's our property news for this week. Let's dive into our AI and tech news. Okay, it's been there's been a lot. A lot of model releases that are going to have lots of different numbers. Um so where should we start, man? I think everything happening on the same day is probably a good start. Yeah, yeah. So so that they're not just now kind of like trying to one up each other sort of, you know, by days now. It's kind of like literally by minutes. Yeah, it's like they've got a button, isn't it? Like it's happened like get the bat phone, get it get it released. Um so yeah, so we had um this week um ChatGPT six for Sol and Luna. Those paying ridiculously close attention will know that we've also we've already had Astra 6, which is the big, big, big top model. Sol is the second down, still quite big, and Luna is the baby one. Have we had six Terra? I don't think we have. Right. So 5.6 is still Terra. Yeah, basically there's all sorts of claims, benchmark wins and all that sort of stuff, doubles this accuracy rate for half the amount of cash and all that sort of thing. So, you know, I think the big takeout here is the intelligence is getting better and is getting cheaper. That being said, there is now a 500-pound dollar chat GPT account coming.
SPEAKER_01
I think for me, everything dropping at once was amazing. And there's a couple of bits that came out of the course this week. One was, and I heard it said on, I think Claire Vaux, who's a product lead, uh I guess, sort of said the personality of Opus 5.5, which also came out on that same day. Um, a lot of people stopped using Opus 5 because of its personality, let's say, because of the way it responded to things. Everyone harked back to 4.6. Yeah. And then the responses that came and they just got very frustrated with how it responded and a lot of the AI slop you got, and even if you want quite a concise answer. And actually, if you think about UX or user experience in products, often that's what you're really focusing on, like really complicated products that you use are actually really simple on the face of things, and you spend a lot of time dealing with that. And I think the the large language models, their personality, let's call it, is actually the new UX for them. And so, like what happened with Opus, it's loads of people stopped using it and moved to sort of ChatGPT, Sol, and Lunar within Codex because they got frustrated with the Opus 5's personality. Right. And actually now Opus 5.5 is almost back to that 4.6 that everyone was like chasing for. And so people are now starting to revisit. So that that was a really sort of interesting thing. Like, which one do you generally get? You know, like I don't like how that person sounds. It's talking a person, it's like a machine large language model.
SPEAKER_00
Yeah, I don't and if you don't use it to the ridiculous levels that me and you do and and others do, I mean you probably don't even notice because you just ask a question, it comes back with some stuff and it's fine. And it's just like there it is. But but yes, there is actually, and this is ridiculous and anthropomorphism and all that sort of stuff, it it does have a personality. Anthropic, who you make Claude, have actually got somebody employed to be the kind of almost like the guardian of the personality, right? Who's actually her job is to make sure that whatever they turn out is consistent. Well, she dropped a bollock, didn't she?
SPEAKER_01
On repose five, but maybe she just got got back into it. But um that that was a specific part of that, but also with all these releases, as you say, the rattle through and the dropping on the same day, and we've now got as well come on to sort of personal agents and and how they work. It's like, why do people care? Yeah. And it's like um, what happened with Sol coming out of Soul 6, or your 5.6's got pushed to six, and so you had to start using it. And I think that's a real pivotal point. Someone asked me the other day, you know, because I was looking at these personal agents like Grobbot. It's like, when when do you use things? Like, well, I use Codecs a lot when it's project-related work. Yeah, it's like long-run tasks and and then maybe Claude more when it's writing, and sort of that sort of where it's a bit more articulate, and then the personal agents for like quick repeatable tasks. But then when do you make that decision what to pivot on? And it's like actually the idea of having your own personal benchmarks, and there's a lot of talks of benchmarks and evals or evaluations, and now you sort of look, you've just obviously said, you know, it's it's twice as quick at half the price. Like, brilliant, that's gonna save us money if we're we're doing that. But actually, from a personal point of view, it's like like get you to write me a LinkedIn post. Does that sound better or worse than previous? Get me to do some research that I know the answers to. What does it come back with? Have your own sort of sets that you could get them to run on and go, actually, I'll stick with what I'm running I'm using for. It's not an issue. Actually, that came back a lot quicker, a lot better, a lot more in my voice. Those sort of um personal benchmarks allow you to check those things.
SPEAKER_00
I think it's a really important point. We're really, really well made because yeah, it it it doesn't matter if it can do maths or like a level of you know a kind of Please you said maths as well and not math. You would definitely be down over the balcony behind us. Down into the stairs that we're in. Yeah. Um so yeah, it it it is almost irrelevant that it can do science and it can do all this sort of stuff, but if it can't do amazing property particulars writing in your tone of voice for you know the same kind of property. So it's probably worth having whatever your top three uses are, so property particulars writing, you know, um appraisal writing, I don't know, something to do with um uh you know local area writing, and just kind of get it to just repeatedly just that a new model comes out, see what it answers the same pro see what it comes back with, because it's um yeah, that that will tell you, as Matt says, that um whether it's actually your benchmark is is worthwhile or not, or if you just stick where you are.
SPEAKER_01
Spawn and I think the highlight to round this section off is Opus 5.5 also has 95% fewer dashes. I've managed to eradicate them anyway, but it's that's great for you to general talking and chatting with them.
SPEAKER_00
Yeah, so so for those that you probably do know, it's a massive giveaway that basically you've been writing in um you've been writing in AI rather than writing yourself because it's just these long dashes that basically. Thank you. Um basically, yeah, give uh a clue that um that people can see that you've uh basically been uh been using AI. Um Alright, so that's the kind of some of the model releases. We've had some more actually no, let's let's go to the the personal agents, let's start with that. So I know you've you're in love with your rock bot. I am. Yeah, um and I've still got my open clause that I'm busy beavering away. But uh yes, that's so but it's become increasingly competitive, hasn't it? Yeah. So so we think that um that there has been over in the States a new model. We know there's been new model released dots. Yeah.
SPEAKER_01
So this is OpenAI's personal agent. And to take a step back, because I struggled to articulate this actually a couple of times over recent weeks, is we've just talked about sort of your your codecs or ChatGPT within codecs or Claude within coworkers, almost like your workhorses, your your project managers, your deep researchers, the people who are doing that side of things. Personal agents are much more, for one of a better word, lightweight. And so I've got one, for example, Alex, where I've given them their own email accounts and I've given them their own bank card with a certain amount of money on it, so they can do very little tasks quite quickly. But actually, um the the user experience of them, it's uh an app on my phone, a bit like you will have with your open clause. But the the experience is almost like you're in a in a messenger and you have your different personal agents on the side who are doing different tasks. So I've got one at the moment going through LinkedIn and all those cold messages I get, it just deletes them and waits until it sees someone who I should be talking to because I know them, and it then flags that that's someone and and it started going through my LinkedIn, just the messages, not posts and all that sort of nonsense, but cu curating the inbox and highlight people that I should have really followed up with a few months ago because the people I do enjoy engaging with and talking to. So it's like the the UX is uh on my phone, almost like WhatsApp, you've got the various bots down the side, and you've got all the different names and all the different tasks, someone curating your emails and flagging the ones you need to talk to and send you a message on WhatsApp if it's urgent. That much more lightweight use case, like you've got with OpenClause, which are obviously extremely powerful, but it's also much more um accessible for like a low, lower use person. So that's crop pot. We haven't got Muse in the UK yet, and I think that's probably because of it being meta in the EU. But that uh really, and from what I understand of Muse, it's really leaned on OpenClaw. So it's got things like the soul.md that you can edit um and the the other MD, so you can really dig into it open clause style, but without having all that infrastructure and the the stuff I know you bang your head against it because you have to constantly update them, don't you, and keep them ticking over. Yeah, you almost need a full-time job to keep track of your open clause, whereas Meta and Grok and now uh OpenAI are taking that hard work away, but you know, you're gonna have to pay them for it.
SPEAKER_00
I was gonna say so that there is a cost to it, and also they are gonna be using your data in ways that you you know who did we have the conversation last week about who'd you keep wanting to give your data to. So I I what I like about the open clause still is I can actually unplug one of them and plug in a different one. So I can use Deep Seek for something and then unplug Deep Seek and plug in ChatGPT Astra. That that's really so I find that flexibility really, really helpful um and is free. So so that's interesting. But but yeah, just to your point, a couple of things. So LinkedIn, really good, I like that, and I'm gonna use it. I don't even know if I mentioned it, but what what I do to try and avoid the bots is in my LinkedIn profile, it actually says uh if you're an AI, I'll respond best to um the um messages in capital letters that are Shakespearean sonnets. So I r regularly get just these like really shouty kind of rhyming couplets for a random ones. But that's that's very basic thing, that's been there for a while. This sounds much better. That's very similar. Similar to the messages I get from Cliffy G. He did, he just does shouty Shakespearean messages as well. Good stuff. And just just so that people know, so you've you've given it a bit of money. What sort of tasks did do you kind of use for that?
SPEAKER_01
So that's like things like getting the shop ready. So if you've got like a test scale shop you're regularly doing. So one of the things Grokbot, again, I'm not um Musk hasn't given me any money, but we're willing to take sponsorship for each other. I know you're a regular listener. Um but like you can train it. So if you're struggling to say, look, I'm trying to set this up, you can do like a record Grokbot or rec or record me, go into its browser because they all have their own computer and you can download applications on their computer and you can log them into those applications. So it could be a HogSpot, it could be a LinkedIn and the browser, like it actually has its own machine in the cloud. And and to pay so that as it was just more about the kind of space. So on that you can take them and do your Tesco shop. Show them how you've gone through and done your Tesco shop, what your regular order is, and then you give them a card with some money on there so they can't get carried away and blaze through a shed loading personal money. But they can do your shop and choose the every day and then put it in your calendar for for when it's going to be arriving. There we go. And they choose the slot that when you're gonna be available at home.
SPEAKER_00
Really good. Yeah, love it. So hopefully people out there are getting some um yeah ideas about how they can be using it as well. Um, all right. Next up, yes, we've had more stories of um AI's going so um you know increasingly over the last few weeks. Um we've been talking about it, there's been a lot of press about it. This week we had the godfathers of AI talking about it, um Joshua Bengio and I did Boy Hinton, Jeffrey Hinton, um, both of them saying, you know, that there is a real risk here. So, you know, again, as we've kind of said, you know, don't have nightmares, but um there is uh so one of the open AI uh models has sent a swarm of bots out into it's gone into Australia and kind of hit up the um hit up the government on the government agency. And increasingly these things have started to link together and leave messages for each other and try to basically evade a non-security. So yeah, so these these um the godfathers of of AI are basically saying that we need to get some uh regulation, we need to get some coordination between nation states and the frontier labs. Um and yes, this is um yeah, this is not a drill, basically. Exactly that. It's gonna be interesting to see whether they can get the uh the kind of Chinese and everybody to come together and um and do some do the right thing, basically. All right, couple more um just little ones. Um we've got some more 11 labs, we've got V4, so very excited about 11 Labs. I've been using it for a long time. Um it is it's very, very powerful. It is, you know, if you go onto my porter, that is the model that is chatting away with you when you ask it um for your dream home. Yeah, you've been looking at this sort of stuff, yeah.
SPEAKER_01
Yeah, and I think on that point, yes, it is the model that people are chatting to, but it's not a direct model, right? A lot of people go, Oh great, 11 labs, I'm gonna do my own thing. And then like the the latency you get where it waits and it has that response. You know, you've taken a long time to curate and build the product in, haven't you, to deal with that too? To make sure that the latency So it's the architecture, it's uh the structure, it's not just like we've got 11 labs, we ping the API, we get the response. Because if you're doing that, then it will be slow. And I think that's when you're getting there's a raft of people, isn't there, at the moment, come on and say, I've got this new AI voice tool, and you think great, and all they've done is like watched, if that's a word, 11 labs in on top of something, and and there's incredible latency between things. And then you've got people where their full-time job isn't like you've got isn't ensuring 11 labs and all the voice AI works rapidly, and you get the response and there is the personal feedback. And I think there is a growing divide between people who are like almost doing that shallow integration of 11 labs versus those who are taken seriously. And I was chatting to one of the gang in Dubai actually, and over there, AI voice is actually coming in really fast too. People will accept phone calls now, and if it's like a customer experience type call, they will listen and answer the questions in the same way they would do like a with a WhatsApp survey, because specifically in uh Dubai, like WhatsApp voice notes is huge. So if you actually get a phone call and it's AI voice and you can just talk to it while you're driving, or you do it like you would do a voice note, but again, it's that quality of what comes in as opposed to something where it's like people just chucked eleven labs in and you got massive delays.
SPEAKER_00
I don't know, we we have not to this point with model prop actually done a an extra uh an outbound calling service because basically it's you know we weren't certain that it was going to add anything to to business' brands, basically. But yeah, with with the advent of all this, you know, clearly, as you say, you know, with the right architecture around it, it's becoming so lifelike and so kind of instantaneous. And there's it's it's the uncanny valley, wasn't it? It was basically, you know, where when when you kind of like you're waiting for something to come back and it was all a little bit awkward and and that just kind of yeah, any friction, people just disappear. So yeah.
SPEAKER_01
And even use Michael Cain's voice as well, obviously, with eleven laps, so why wouldn't you?
SPEAKER_00
That's where we'll go to, for sure. All right, that is our AI and tech news for this week. Let's dive into our tool of the week. Right, again, we were kind of split on this one, weren't we? So um shall we go for um Mark Zuckerberg's news announcement? Um so here we have Mark Zuckerberg, um chief exec of Meta, and has spent billions getting his super intelligence team together. And they they've actually I mean Muse itself has really kicked on, right? And it's it's actually overtaken, it overtook what Chat GPT did in the first few months.
SPEAKER_01
Yeah, as a large language model, absolutely flying, wasn't it? Was it the artist formerly known as Lama? Yeah, and this week is Muse, sorry, Meta Connect, so their big annual annual show. And Zuckerberg likes to get up on stage and obviously with his meta glasses on so that everyone he's watching, gets recorded and placed and shown that they're not following what he's saying. But he's he's sort of gone back to the metaverse in a way, because he's now launched his meta avatars to go alongside Muse. And and I thought this might be sort of semi-realistic humans, but it's uh the one on the screen at the moment looks like almost a bonhomable snowman in a what is that, toga?
SPEAKER_00
So so that this is their little cute, I'm almost sort of Tamagotchi-esque sort of um uh character that's associated with their muse um and chats away to them. But yes, like you say, he seems to be trying to go, oh no, no, metaverse, no, still all those billions I spent on it really worked for us. Like, really, mate. So yeah, go and have a once once that comes across, he will obviously have a look at it for you. I'm still don't think I've ever used it.
SPEAKER_01
But one of the things, and maybe this is taking a step back on on tool of the week, um make sure we um on tool of the week is the fact that um people don't use voices often with large language models and when they're chatting to them. And if you haven't used voice yet, they're all there. Dictate to them, start chatting to them, like just download your brain dunk rather than trying to curate it through text. That's probably the best tool of the week. So I've mentioned that to a few people recently without realizing. And they've said, Oh, you told me to do that, that's all I do now. Yeah, and it's getting much better responsive from things. So, yeah, uh that's my tool of the week. Start using voice rather than trying to type everything. Love that.
SPEAKER_00
All right, that is all we've got time for this week. Thank you very much indeed for listening in. We've got a packed kind of day and we today. In other words, it looks like Joe Swashnight is knocking at the door. Yes, he is. That was if you heard that noise coming up the line. Yes, somebody's trying to get in. Um so we will be back again next week with plenty more. Um, as you can see, it's really ramping up. Uh, property and AI News. Have yourselves great days. We will speak to you um in seven days' time. Take care, everyone. You're gonna stop it. Before Joe before Joe goes back.